Market Research

Market research helps you better understand your market, who comprises your potential customers and determines their basic needs, interests and problems.

It also helps you pinpoint your target audience, which will help you structure your marketing strategy, generate leads and address your target audience with the right content and products.

Tuning In to the Market

A lot of market research is listening. And listening has never been easier than in our current digital age. Businesses can learn how and when people are talking about them by simply tuning in to their presence on social media platforms and other digital media systems.

All are free and relatively easy ways to establish a foundation on which further research can be built. By monitoring the terms consumers use and the places those consumers gather, you can identify trends, create detailed buyer personas and, ultimately, better direct your digital marketing messaging in the future.


Ayvak Technologies offers top-notch digital marketing and search engine optimization solutions to help you rank high on search results connect with the target audience and earn high ROI. We use proven as well as innovative techniques to keep you ahead of your competitors in generating leads & sales.

You can get an edge on the competition with a strong, integrated strategy that combines content marketing, research, technical SEO, social media, paid strategies, and other elements of online marketing.

When it all comes together in a single, unified strategy, you can expect

More Traffic

As you gain more visibility, you will start to see an increase in the number of website visitors.

More Revenue

The increase in targeted leads makes it easier to turn those leads into paying customers.

More Leads

We can target the audience that is most likely to be interested in your products and services.

More Brand Awareness

Your brand can become the one your customers think of over all the competition in the industry..

More Business Growth

The new traffic, qualified leads, and brand awareness all contribute to new growth opportunities.

More Trust and Authority

When you reach the top of the search results, your customers will see you as the industry authority.

Content Marketing

Content is king. By crafting compelling, valuable content that gets to heart of your readers, you earn trust with your audience. Research shows that the more content your audience consumes, the more likely they are to buy from you.

Investing in content creation can help you achieve (and go beyond!) your business goals by improving your online presence, organic traffic volume, and bottom line figures.


Mobile app marketing involves advertising the application to the intended target audience by utilizing specific marketing strategies, advanced tools, and customized campaigns. App marketing should start even before the app is being developed.

Some of the unique challenges facing app owners are targeting problems; understanding downloads versus number of users, app store rankings and more.

There are three important metrics that decide the fate of your app:

App Rank

Higher ranks on the app stores can be achieved through App Store Optimization.

Acquisition Rate

You need to create a balance between organic and paid user acquisition campaigns.

User Retention

It is defines as the number of times an app's users return to the app within three months.


We are a group of creative & technical experts who are involved in video production and advertising business. We stand out amongst the other Indian video production companies as we integrate high-quality.

professional videos into your marketing strategy striving the extra mile to offer full-fledged video production, video editing, digital advertising, and creative marketing strategies to our clientele.